Post by ryglo739 on Mar 16, 2024 0:42:39 GMT -5
29 % of Italians have a profile on LinkedIn and use it to build their professional network (although not always effectively). But the potential of this social network, which has evolved a lot in recent years, does not end here and varies according to everyone's needs. In fact, it is not said that it should only be used to look for or offer work. An example? Let's think about those who, by nature and profession, need to find and identify trends and news in a specific sector. This is the case of journalists who on LinkedIn can draw on a pool of technical and sectoral information that can make a difference. Journalists on LinkedIn: why is it useful? The primary motivation that leads journalists .
A real need for the many freelancers who populate the sector and DX Leads whose opportunities also depend on the popularity of articles and reports. Usually, the social media most used by journalists are YouTube, Facebook and Twitter. But we also often find reporters on Instagram or SnapChat. The typical curiosity of this profession, in fact, especially encourages younger people to experiment with new platforms. Only 16.4% use LinkedIn regularly , mainly for networking activities. create fake news However, this is a missed opportunity. And this is confirmed by the data from research conducted by L45: 70% of journalists who deal with economic and financial issues use LinkedIn to gather news and information for articles. An even higher percentage than Twitter which, in the common imagination, remains the social media of journalism.
Furthermore, it is striking that for 40% of those interviewed, LinkedIn is the main source of news. How to find them, then, and how to behave on this social network? Building a profile as a journalist The profile, even more so on LinkedIn, works like a real business card . But where can I put a lot more information and multimedia links . It must be taken care of and integrated with a short but effective presentation of your business. But let's take a step back. The first thing to do, after registering, is to fill in all the fields necessary to complete your personal account. It is important to choose a professional photograph in which you can see your face against a neutral background. The opportunity to attach media or links for each work experience is useful .
A real need for the many freelancers who populate the sector and DX Leads whose opportunities also depend on the popularity of articles and reports. Usually, the social media most used by journalists are YouTube, Facebook and Twitter. But we also often find reporters on Instagram or SnapChat. The typical curiosity of this profession, in fact, especially encourages younger people to experiment with new platforms. Only 16.4% use LinkedIn regularly , mainly for networking activities. create fake news However, this is a missed opportunity. And this is confirmed by the data from research conducted by L45: 70% of journalists who deal with economic and financial issues use LinkedIn to gather news and information for articles. An even higher percentage than Twitter which, in the common imagination, remains the social media of journalism.
Furthermore, it is striking that for 40% of those interviewed, LinkedIn is the main source of news. How to find them, then, and how to behave on this social network? Building a profile as a journalist The profile, even more so on LinkedIn, works like a real business card . But where can I put a lot more information and multimedia links . It must be taken care of and integrated with a short but effective presentation of your business. But let's take a step back. The first thing to do, after registering, is to fill in all the fields necessary to complete your personal account. It is important to choose a professional photograph in which you can see your face against a neutral background. The opportunity to attach media or links for each work experience is useful .